The Modern Singhs
The true story of a marriage of two cultures
Abbey and Money Singh are better known as The Modern Singhs, Kiwi social media celebrities with a rich and tangled love story to tell.
Shared through the eyes of this inspiring duo, The Modern Singhs reveals their experiences as migrants to New Zealand as they struggled to find footing in new surroundings. They describe how they met and pursued a relationship that was forbidden by Money's culture, where he felt he had to choose between his family and the love of his life. The couple opens up about the difficult birth of their son, their journeys with mental health, a complicated sense of home, and what it's like to raise bilingual children across three cultures.
The rest is history — or at least uploaded to YouTube, where Abbey and Money's joyful outlook and celebration of tradition unites 1.3 million viewers from all over the world, encouraging others to embrace difference with open hearts.
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Publishing has a diversity problem. There are less 'diverse' books being published which limits the discoverability and reach of those authors.
Representation is important. Read more about why we exist here.
An anti-racist social enterprise bookstore specialising in BIPOC books.
Only about 11% of books published are by BIPOC authors — so unless you specifically seek out books by BIPOC authors, you aren't likely to find very many of them organically. At Amplify, BIPOC authors are highlighted and celebrated. Here, they don't have to fight to be seen, and you don't have to fight to find them.
We hope that in our shop, you can discover a new favourite read, find stories that speak uniquely to you, learn about a culture outside your own (or more about your own histories), and gain a better understanding of the systems that connect us all.
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