Skip to product information

Up in Flames

Regular price $34.99
Sale price $34.99 Regular price
Sale
Sold out
Tax included.

Gorgeous, wealthy, and entitled, Ruby has just one single worry in her life—scheming to get the boy next door to finally realize they’re meant to be together. But when the California wildfires cause her privileged world to go up in flames, Ruby must struggle to find the grit and compassion to help her family and those less fortunate to rise from the ashes.

At eighteen, Ruby Ortega is an unapologetic flirt who balances her natural aptitude for economics with her skill in partying hard. But she couldn't care less about those messy college boys—it's her intense, brooding neighbor Ashton who she wants, and even followed to school. Even the fact that he has a girlfriend doesn't deter her . . . whatever Ruby wants, she eventually gets.

Her ruthless determination is tested when wildfires devastate her California hometown, destroying her parents' business and causing an unspeakable tragedy that shatters her to her core. Suddenly, Ruby is the head of the family and responsible for its survival, with no income or experience to rely on. Rebuilding seems hopeless, but with the help of unexpected allies—including a beguiling, dark-eyed boy who seems to understand her better than anyone—Ruby has to try. When she discovers that the fires also displaced many undocumented people in her town, it becomes even more imperative to help. And if she has to make hard choices along the way, can anyone blame her?

In her powerful debut novel, Mexican American author Hailey Alcaraz chronicles a riveting portrait of transformation, resilience, and love with an unlikely heroine who, when faced with unforeseen disaster, surprises everyone, especially herself.


Add To Wishlist
  • Free Shipping for orders $150+



An <em>anti-racist</em> social enterprise bookstore specialising in BIPOC books.
About Amplify Bookstore

An anti-racist social enterprise bookstore specialising in BIPOC books.

Only about 11% of books published are by BIPOC authors — so unless you specifically seek out books by BIPOC authors, you aren't likely to find very many of them organically. At Amplify, BIPOC authors are highlighted and celebrated. Here, they don't have to fight to be seen, and you don't have to fight to find them.

We hope that in our shop, you can discover a new favourite read, find stories that speak uniquely to you, learn about a culture outside your own (or more about your own histories), and gain a better understanding of the systems that connect us all.

Learn more about us

I’ve discovered so many new-to-me authors and the owners are so generous in their recommendations. Don’t follow the trends, set them! - let Amplify broaden your reading and sharpen your mind.

- Danielle B

If you're looking to expand your book collection to hear voices, perspectives and stories that aren't on blast from mainstream outlets then make your way here as quickly as you can.

- Samantha S

Within are thoughtfully curated books, and I was amazed to see a great diversity of authors. The atmosphere is cosy, calm and relaxed – just the perfect way to start my Sunday!

- Michelle W

I loved how inclusive this space was, there were dyslexia friendly books and a space for books about queer love, a bit of something for everyone.

- Sherine A

Looking for something super specific?

Have a scroll through our tag directory to help direct your search and bring you to curated collections, as grouped by subgenres, identity markers, and more!

Let's Go!