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That Little Voice In Your Head

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Adjust the Code that Runs Your Brain

Achieve happiness through compassion and generosity towards yourself and towards others.

To fix a machine, first you need to find out what’s wrong with it. To fix unhappiness, you need to find out what causes it.

That Little Voice in Your Head is the practical guide to retraining your brain for optimal joy by Mo Gawdat, the internationally bestselling author of Solve for Happy. Mo reveals how by beating negative self-talk, we can change our thought processes, turning our greed into generosity, our apathy into compassion and investing in our own happiness. This book provides readers with exercises to help reshape their mental processes.

Drawing on his expertise in programming and his knowledge of neuroscience, Mo explains how – despite their incredible complexity – our brains behave in ways that are largely predictable. From these insights, he delivers this user manual for happiness.

Inspired by the life of his late son, Ali, Mo Gawdat has set out to share a model for happiness based on generosity and empathy towards ourselves and others. Using his experience as a former Google engineer and Chief Business Officer, Mo shares his 'code' for reprogramming our brain and moving away from the misconceptions modern life gives us.

'Everything he writes is an enlightening education in how to be human.' — Elizabeth Day


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An <em>anti-racist</em> social enterprise bookstore specialising in BIPOC books.
About Amplify Bookstore

An anti-racist social enterprise bookstore specialising in BIPOC books.

Only about 11% of books published are by BIPOC authors — so unless you specifically seek out books by BIPOC authors, you aren't likely to find very many of them organically. At Amplify, BIPOC authors are highlighted and celebrated. Here, they don't have to fight to be seen, and you don't have to fight to find them.

We hope that in our shop, you can discover a new favourite read, find stories that speak uniquely to you, learn about a culture outside your own (or more about your own histories), and gain a better understanding of the systems that connect us all.

Learn more about us

I’ve discovered so many new-to-me authors and the owners are so generous in their recommendations. Don’t follow the trends, set them! - let Amplify broaden your reading and sharpen your mind.

- Danielle B

If you're looking to expand your book collection to hear voices, perspectives and stories that aren't on blast from mainstream outlets then make your way here as quickly as you can.

- Samantha S

Within are thoughtfully curated books, and I was amazed to see a great diversity of authors. The atmosphere is cosy, calm and relaxed – just the perfect way to start my Sunday!

- Michelle W

I loved how inclusive this space was, there were dyslexia friendly books and a space for books about queer love, a bit of something for everyone.

- Sherine A

Looking for something super specific?

Have a scroll through our tag directory to help direct your search and bring you to curated collections, as grouped by subgenres, identity markers, and more!

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