It's Not That Radical
An accessible, hopeful and galvanising book offering readers the tools to participate in the fight for climate justice
For too long, representations of climate action in the mainstream media have been white-washed, green-washed and diluted to be made compatible with capitalism.
We are living in an economic system which pursues profit above all else; harmful, oppressive systems that heavily contribute to the climate crisis, and environmental consequences that have been toned down to the masses. Tackling the climate crisis requires us to visit the roots of poverty, capitalist exploitation, police brutality and legal injustice. Climate justice offers the real possibility of huge leaps towards racial equality and collective liberation as it aims to dismantle the very foundations of these issues.
In this book, Mikaela Loach offers a fresh and radical perspective for real climate action that could drastically change the world as we know it for the benefit of us all. Written with candour and hope, It's Not That Radical will galvanise readers to take action, offering an accessible and transformative appraisal of our circumstances to help mobilise a majority for the future of our planet.
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Publishing has a diversity problem. There are less 'diverse' books being published which limits the discoverability and reach of those authors.
Representation is important. Read more about why we exist here.
An anti-racist social enterprise bookstore specialising in BIPOC books.
Only about 11% of books published are by BIPOC authors — so unless you specifically seek out books by BIPOC authors, you aren't likely to find very many of them organically. At Amplify, BIPOC authors are highlighted and celebrated. Here, they don't have to fight to be seen, and you don't have to fight to find them.
We hope that in our shop, you can discover a new favourite read, find stories that speak uniquely to you, learn about a culture outside your own (or more about your own histories), and gain a better understanding of the systems that connect us all.
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