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If I Loved You Less

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A joyful romantic comedy retelling of Jane Austen’s Emma!

I know what you’re thinking: poor little rich girl, she has everything, what else could she possibly need? Well, I’m looking for the great love of my life, thank you very much.

For Long Island native Humaira Mirza, it’s always been about love – and she has the matchmaking track record to prove it. Having successfully found ‘the one’ for both her aunt and her sister, the twenty-three-year-old is ready to claim a bit of romance for herself.

The perfect candidate? The gorgeous Rizwan Ali. But as Humaira employs her unique skills to obtain the perfect match with Rizwan, she’s forced to endure the disapproval of family friend Fawad Sheikh who she’s known forever.

Fawad and Humaira have long traded barbs but as her romantic meddling leads to unintentional misadventures, she realises something shocking – is she starting to care what Fawad thinks?

“This book is perfect. IF I LOVED YOU LESS is a deeply romantic, laugh-out-loud love story with sizzling tension and beautiful descriptions that made me wish I was in Long Island in the winter. The world Qureshi has written is a comforting, magical little bubble full of characters with such depth and love for each other, and I want to burrow into the pages like a bookmark and never leave. A thousand stars." Sarah Hogle, author of YOU DESERVE EACH OTHER


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An <em>anti-racist</em> social enterprise bookstore specialising in BIPOC books.
About Amplify Bookstore

An anti-racist social enterprise bookstore specialising in BIPOC books.

Only about 11% of books published are by BIPOC authors — so unless you specifically seek out books by BIPOC authors, you aren't likely to find very many of them organically. At Amplify, BIPOC authors are highlighted and celebrated. Here, they don't have to fight to be seen, and you don't have to fight to find them.

We hope that in our shop, you can discover a new favourite read, find stories that speak uniquely to you, learn about a culture outside your own (or more about your own histories), and gain a better understanding of the systems that connect us all.

Learn more about us

I’ve discovered so many new-to-me authors and the owners are so generous in their recommendations. Don’t follow the trends, set them! - let Amplify broaden your reading and sharpen your mind.

- Danielle B

If you're looking to expand your book collection to hear voices, perspectives and stories that aren't on blast from mainstream outlets then make your way here as quickly as you can.

- Samantha S

Within are thoughtfully curated books, and I was amazed to see a great diversity of authors. The atmosphere is cosy, calm and relaxed – just the perfect way to start my Sunday!

- Michelle W

I loved how inclusive this space was, there were dyslexia friendly books and a space for books about queer love, a bit of something for everyone.

- Sherine A

Looking for something super specific?

Have a scroll through our tag directory to help direct your search and bring you to curated collections, as grouped by subgenres, identity markers, and more!

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