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Ara

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A Maori guidebook of the mind

From the best-selling author of Aroha, Wawata, Waitohu and E Moko Dear Moko, comes a unique exploration of how to think about thinking, rooted in the wisdom of Maori culture.

Dr Hinemoa Elder introduces us to a profound journey guided by Hinengaro, Maori goddess of the mind, leading us through 23 specific rua, caves, into the unfamiliar depths of Papatuanuku, our earth mother, and back to the surface again.

Hinengaro offers us a dedicated path to gather insights, face challenges and help us navigate the complexities of our minds.

Ara: A Maori guidebook of the mind is a resource for anyone seeking some comfort and clarity amid the chaos of our life's path. Travel through this mind map navigating growth and discovery.

Join Dr Hinemoa Elder's quest through these ancient rua and learn about the many gifts and lessons Hinengaro has waiting for you.


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An <em>anti-racist</em> social enterprise bookstore specialising in BIPOC books.
About Amplify Bookstore

An anti-racist social enterprise bookstore specialising in BIPOC books.

Only about 11% of books published are by BIPOC authors — so unless you specifically seek out books by BIPOC authors, you aren't likely to find very many of them organically. At Amplify, BIPOC authors are highlighted and celebrated. Here, they don't have to fight to be seen, and you don't have to fight to find them.

We hope that in our shop, you can discover a new favourite read, find stories that speak uniquely to you, learn about a culture outside your own (or more about your own histories), and gain a better understanding of the systems that connect us all.

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I’ve discovered so many new-to-me authors and the owners are so generous in their recommendations. Don’t follow the trends, set them! - let Amplify broaden your reading and sharpen your mind.

- Danielle B

If you're looking to expand your book collection to hear voices, perspectives and stories that aren't on blast from mainstream outlets then make your way here as quickly as you can.

- Samantha S

Within are thoughtfully curated books, and I was amazed to see a great diversity of authors. The atmosphere is cosy, calm and relaxed – just the perfect way to start my Sunday!

- Michelle W

I loved how inclusive this space was, there were dyslexia friendly books and a space for books about queer love, a bit of something for everyone.

- Sherine A

Looking for something super specific?

Have a scroll through our tag directory to help direct your search and bring you to curated collections, as grouped by subgenres, identity markers, and more!

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