Collection:
Products
Seven Fallen Feathers
Shadows At Noon
Shamanism: The Timeless Religion
Shine Your Eye: In Search of West Africa
Shinto: The Kami Spirit World of Japan
Shipping Lords and Coolie Stokers
Silk
Silk Roads: A Flavour Odyssey with Recipes from Baku to Beijing
Sister, Outsider
Slaves for Peanuts
Smoke And Ashes: Opium's Hidden Histories
Snake Talk
Some White Folks
Songlines: The Power and Promise
Soul-Folk
South Flows the Pearl
State-Building in the Middle East and North Africa
Stock Photo
Stride Toward Freedom
Summer of Our Discontent
Supreme Actresses
Surveillance State
Surviving the Future
Taco
Talking Strong
Tangata Ngai Tahu / People of Ngai Tahu
Tangled in Terror: Uprooting Islamophobia
Tate Photography: Liz Johnson-Artur
Te Maiharoa and the Promised Land
Te Motunui Epa
Tea and Solidarity
Terraglossia
The 1619 Project
The Address Book
The African Lookbook
The Age of Extraction
The Alchemy of Us: How Humans and Matter Transformed One Another
The Anti-Ableist Manifesto
The Anti-Racist Media Manifesto
The Arabs and the Holocaust
The Australian Wars
The Battle for Justice in Palestine
The Bells of Nagasaki
The Birth of Korean Cool
The Black Atlantic
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Amplify is an antiracist social enterprise bookshop dedicated to books by BIPOC authors. It was born out of a frustration with the structural racism in the publishing industry and a desire to tangibly make a change in a rigid industry.
We started as an online bookstore in 2020 and expanded into our Peel St shopfront in November 2024. There, you can browse our curation in person and attend bookish events.
After being online-only for four years we opened our physical shopfront in November 2025. The bricks-and-mortar shop allows us to showcase the collection in full for leisurely browsing, chats, and holds a third space offering in our reading room.
We host a wide range of bookish and community-oriented events at Amplify. They are cosy, affordable, alcohol-free, and a great, low-stakes way to meet new people.
We offer various community events including speed dating, book swaps, crafting workshops, book launches, and author salons. Our in-house book club is held once a month in our reading room.
Publishing has a diversity problem. There are less diverse books being published which limits the discoverability and reach of those authors.
We give BIPOC authors a space where they don't have to fight to be seen.